Primavera Sound

As the principal writer of this testimonial, I helped position Square as a main act at Primavera Sound—powering payments for the bars and more than 100 restaurants throughout the venue.

OLV TESTIMONIAL

As part of the Sales + Marketing collaboration, I worked on the creative that connected Square to the local community: from the case study to the on-site activations and screen moments. With daily crowds of 60K+ in Barcelona and 45K+ in Madrid, it became a strong entry point for introducing Square to future sellers right where culture meets commerce.